Discover below a selection of my work done at the UK and Irish L'Occitane en Provence office, based in London.
For over 4,5 years, I led creative campaigns and designed a significative numbers of marketing content for digital and printed medias. Alongside the marketing team, I aimed to push further the visual expectation on digital platforms, getting a better brand awareness among a competitive market and helping increasing the sales conversion rate across channels.
ART DIRECTION
_
![](https://cdn.myportfolio.com/378a6427-e4ec-460f-9be6-7a889fabf9bc/aabad2ef-3728-4e08-93e6-b9db481b89e2_rw_1200.jpg?h=4964d4b1c41f385bfb81f34e2de16347)
![](https://cdn.myportfolio.com/378a6427-e4ec-460f-9be6-7a889fabf9bc/edc53a00-b5c6-4f4a-b341-7f12befb3de2_rw_1200.jpg?h=baccabfd3b864ed22b95ed296bfddf6e)
![](https://cdn.myportfolio.com/378a6427-e4ec-460f-9be6-7a889fabf9bc/a6bbaf20-4e08-46b1-80d9-a40c5c46d222_rw_1200.jpg?h=b504b8279623016b922a62e0f1a0e10e)
![](https://cdn.myportfolio.com/378a6427-e4ec-460f-9be6-7a889fabf9bc/a8a7604f-f40b-4027-8304-3a9628128c9d_rw_1200.jpg?h=f4e22b03510ade3257eba1c06dea931b)
![](https://cdn.myportfolio.com/378a6427-e4ec-460f-9be6-7a889fabf9bc/0b32a30e-1939-40e4-a7ba-498787d5b894_rw_1200.jpg?h=4c26aefe31d43883321d5472fe0ee281)
![](https://cdn.myportfolio.com/378a6427-e4ec-460f-9be6-7a889fabf9bc/bfb6bbe0-6aa6-4145-9f8d-43e4200a4c66_rw_1200.jpg?h=01a42b49d9b25bca62265c5f3c6f049b)
![](https://cdn.myportfolio.com/378a6427-e4ec-460f-9be6-7a889fabf9bc/52ef1516-aaae-4e6f-ad8d-7ceb7108205a_rw_600.jpg?h=7d335c3e8cc185bfee5c82f994361549)
![](https://cdn.myportfolio.com/378a6427-e4ec-460f-9be6-7a889fabf9bc/81006463-c8e8-46ed-922e-529ebf51e436_rw_1200.jpg?h=cc9aa1a067711ab2b99629402bf1c60f)
![](https://cdn.myportfolio.com/378a6427-e4ec-460f-9be6-7a889fabf9bc/d8194e98-6940-4cfd-8a07-dfaa18e0be26_rw_1200.jpg?h=8b5f591831b384bb2b0dc3ade7e0f920)
![](https://cdn.myportfolio.com/378a6427-e4ec-460f-9be6-7a889fabf9bc/a15d4b6e-bba1-43a5-aa64-2127efc5ede0_rw_1200.jpg?h=26c98df742d1bd6331d03d1d60270607)
![](https://cdn.myportfolio.com/378a6427-e4ec-460f-9be6-7a889fabf9bc/038abb47-13fd-4433-89fa-533456fc7f33_rw_1200.jpg?h=e12472fa0537c1e01ff13abd68ff4d76)
![](https://cdn.myportfolio.com/378a6427-e4ec-460f-9be6-7a889fabf9bc/d9ea93d6-926d-4356-9369-804eb229e936_rw_1200.jpg?h=3d69ae97447e5278133e747db80e5f85)
![Xmas Shots](https://cdn.myportfolio.com/378a6427-e4ec-460f-9be6-7a889fabf9bc/57cc56b6-b088-4b87-a1fd-05a41037c6f7_rw_1200.jpg?h=d6bfabb0a6496fc735cd41735069f51c)
Xmas Shots
![Gift set](https://cdn.myportfolio.com/378a6427-e4ec-460f-9be6-7a889fabf9bc/98e1b6d6-700c-4b92-adc5-e731fc4dade9_rw_1200.jpg?h=2b9134685c0cc5eb82e486907080cafb)
Gift set
![Halloween offer](https://cdn.myportfolio.com/378a6427-e4ec-460f-9be6-7a889fabf9bc/3b92d279-a8c5-4d1f-8880-ab6b4cd37ecb_rw_1200.jpg?h=05c3a2fdaf32c52e5b85dd2cdf24666d)
Halloween offer
![Xmas](https://cdn.myportfolio.com/378a6427-e4ec-460f-9be6-7a889fabf9bc/5f9922e2-1094-42b3-a99c-433dd80ed425_rw_600.gif?h=d571f76edb4f3092c0fe45ca6b562f76)
Xmas
![](https://cdn.myportfolio.com/378a6427-e4ec-460f-9be6-7a889fabf9bc/19c57d43-3d56-4bad-bcae-fef83deb23b5_rw_1920.jpg?h=4abab4b26776192de398864bdc458373)
![](https://cdn.myportfolio.com/378a6427-e4ec-460f-9be6-7a889fabf9bc/bb1a6529-afb4-4abf-ab78-ffd72652b0b1_rw_1200.jpg?h=a85e2f959032a2605e662fcf4afe0cee)
PRINTED CRM CAMPAIGNS
_
![](https://cdn.myportfolio.com/378a6427-e4ec-460f-9be6-7a889fabf9bc/c292bf57-05af-4320-86ce-8707b8035880_rw_1200.gif?h=c14aad4122c6751c40e4a9da9bc4cb33)
![](https://cdn.myportfolio.com/378a6427-e4ec-460f-9be6-7a889fabf9bc/8acab17b-c00c-45be-984b-68b9680dc0f8_rw_1200.jpg?h=8a69f805230625c72cb4c178cc02479e)
![](https://cdn.myportfolio.com/378a6427-e4ec-460f-9be6-7a889fabf9bc/e96afe6b-34b9-4f58-9a80-328bbc6d87fd_rw_1200.gif?h=ca1be8b69afd6af7928fe068476f87a2)
![](https://cdn.myportfolio.com/378a6427-e4ec-460f-9be6-7a889fabf9bc/e772dfc0-9f61-4648-b588-81dd79185482_rw_1200.gif?h=29d5acd66304a65ace3495587deb949f)
FLAGSHIP STORE DIGITAL DISPLAY
_
![](https://cdn.myportfolio.com/378a6427-e4ec-460f-9be6-7a889fabf9bc/0d071634-b717-493c-bd4c-49473d7b9676_rw_600.jpg?h=f2d6cb0382277b029fcc58f2652de48f)
![](https://cdn.myportfolio.com/378a6427-e4ec-460f-9be6-7a889fabf9bc/c9cc8fc7-84c3-4d82-9e23-9b91e5e4e527_rw_600.jpg?h=72d6440f19067b41611bcd61bd433006)
Regent Street, London Flagship store
DIGITAL AD CAMPAIGN, LONDON TUBE STATIONS
_
Eco Refills, London underground stations, June 2021
DIGITAL DESIGN
_
Email campaign, web banners & social media content
![](https://cdn.myportfolio.com/378a6427-e4ec-460f-9be6-7a889fabf9bc/e7b834f7-0b5c-4ac1-b752-ea56a8b6a067_rw_1200.gif?h=aae8e9a14b73dc81306f01f8f7f78690)
![](https://cdn.myportfolio.com/378a6427-e4ec-460f-9be6-7a889fabf9bc/a6a4e6e0-c63f-4320-8ec8-f31c9058a6a8_rw_1200.jpg?h=538b47c678e92ddb1682a799b25c444c)
![](https://cdn.myportfolio.com/378a6427-e4ec-460f-9be6-7a889fabf9bc/185d52f3-24f0-4b32-a846-6a63b0093338_rw_1200.gif?h=cbf8b2d4d61afba8d4ba9bb663f5312a)